Steve is a web designer who I recently did some work for. He’s carrying out a bit of market research at the moment and has put a short survey for business owners on his site.
If you run a business and have a couple of minutes to spare (not two things that often go with each other, but you never know), he’d really appreciate it if you’d head on over and fill it in.
It’ll take virtually no time at all – and you’ll get a bit of good karma as a reward.
The more eagle-eyed amongst you might have noticed a new addition to my list of links on the right: Londonist. I’ve admired this site’s coverage of all things London for a while, and when they appealed for new writers I jumped at the chance.
Unusually, my application was accepted without me having to resort to the usual brown envelope stuffed with cash*, and I’ve since written a few music-related pieces.
My review of Wednesday’s impressive Maximo Park gig in Brixton has just been published. I also previewed Idlewild’s recent gigs in Camden and wrote a bit about Field Day.
I’m planning to contribute lots of other stuff, so if you want to see more of my work or just have an interest in London then keep an eye on londonist.com in the coming weeks.
*only joking – while I accept bribes, I can’t afford to offer them
Subway. Love ’em or hate ’em, you can’t get away from them. Really, you can’t. A quick check reveals eight branches in my home town of Reading alone.
That’s more than one town needs. In fact, it’s probably more than the entire south east of England needs.
Still, while you might not be a fan of their ubiquitous food (or the nasty smell they pump out) they must be doing something right.
This is one franchise that’s expanded like mad over the last couple of year and if there’s a built-up area in Britain without a Subway, well, I doubt it’ll be lacking one for very much longer.
Their marketing isn’t too shabby either. I walk past two(!) most days, and for the last couple of weeks they’ve had a nice bit of copy on a poster in the window. You can probably make it out from my poor photo, but just in case, here’s what it says:
“Morning has broken. Fix it.”
Why do I like this? It’s a reasonable pun. It’s short and snappy and it sticks in your mind. And it’s totally relevant to the product they’re advertising: breakfast.
In fact, I reckon it’s the best poster copy I’ve seen in quite some time. So say what you like about their food, but they’ve obviously got someone in who can put together a decent line for a poster. I’d give them 2/10 for the sandwiches, but 8/10 for the copy. Good work.