In what’s rapidly becoming a semi-regular feature, here are a few interesting snippets I’ve spotted online in the last couple of weeks:
- Over at Men With Pens they’ve taken a good, hard look at how to deal with clients that suck. Let’s be honest, most freelancers have run into at least one or two of those. There’s no magic bullet, but these tips can help a lot.
- Here’s one that’s relevant if you’ve ever worked longer hours on the basis you’ll automatically be more productive. Sorry to break it to you, but as this great article from Lost Garden explains, it doesn’t work like that. It’s worth grabbing the whole presentation there too.
- I love Moo because their website just works, their products are gorgeous and they understand the freelance life. Their advent calendar is a case in point: every day till Christmas they’ll be linking to a great creative or marketing resource.
It’s rather short notice I know, but WriteClub, the “casual networking meet club for writers” hits London this evening. If you’re at a loose end and fancy meeting a friendly bunch of other writers, head for the Yorkshire Grey on Langham Street. It’s just round the corner from Oxford Circus.
I’ve heard good things about WriteClub but unfortunately I’m off to see the Yeah Yeah Yeahs so can’t make it this evening. If you do manage to get along, I’d be interested to hear how it goes. Founder Leif Kendall reckons there might be another London event in the pipeline – if so, I’ll definitely be there.
I have this idea that the quality of an ebook can be judged by the hyperbole used to market it. The more excessively shouty and lurid the sales blurb, the less valuable the advice itself is likely to be.
You’ve probably seen the worst offenders. Over-excitable, garish web pages employ capital letters, bright colours and phrases like “THE BOOK THE PROFESSIONALS DON’T WANT YOU TO HAVE!!!!!!” Making unfeasible promises about unimaginable wealth, they only say one thing to me: run away.
Once you’ve seen a few of these it’s easy to tar every ebook with the same brush. Easy, yes. Unfair? Definitely.
One ebook worth reading
I say this because over at Bad Language, old pal Matthew Stibbe has released a comprehensive ebook to help make you a better business writer.
There’s no guarantee of lifelong wealth and a conspicuous lack of garish promotional graphics on Matthew’s site, yet this excellent guide offers some of the best business writing advice I’ve seen.
Grounded firmly in the real world, the book is packed with practical information to help you write better. It explains how the principles of good journalism are just as important to business writing. It’s all about telling an interesting story and geting under the skin of your audience.
Structured as a 30-day course, (but almost as useful read as and when you get the chance), Matthew’s book is free, well-written, and useful regardless of whether you write a bit, write a lot, or just work with writers.
Rather than listen to me bang on about it here, just go and take a look.
I have this idea that the quality of an ebook can be judged by the hyperbole
used to market it. The more excessively shouty and lurid the sales blurb,
the less valuable the advice itself is likely to be.
You’ve probably seen the worst offenders. Over-excitable, garish web pages
employ capital letters, bright colours and phrases like “THE BOOK THE
PROFESSIONALS DON’T WANT YOU TO HAVE!!!!!!” Making unfeasible promises
about unimaginable wealth, they only say one thing to me: run away.
Once you’ve seen a few of these it’s easy to tar every ebook with the same
brush. Easy, yes. Unfair? Definitely.
I say this because over at Bad Language, old pal Matthew Stibbe has released
a comprehensive ebook to help make you a better business writer.
There’s no guarantee of lifelong wealth and a conspicuous lack of garish
promotional graphics on Matthew’s site, yet this excellent guide offers some
of the best business writing advice I’ve seen.
Grounded firmly in the real world, the book is packed with practical
information to help you write better. It explains how you can apply the
principles of good journalism to business writing so you tell an interesting
story that really gets under the skin of your audience.
Structured as a 30-day course, (but almost as useful read as and when you
get the chance), Matthew’s book is free, well-written, and useful regardless
of whether you write a bit, write a lot, or just work with writers.
Rather than bang on about it here, I urge you to take a look.